Product Rhythm

Strategic Aesthetics

Experience Tone

Pixel Harmony

Hi there, I'm LeonZhang

Hi there, I'm LeonZhang

Hi there, I'm LeonZhang

A UI/UX designer bringing together strategy and aesthetics to shape meaningful product moments.

A UI/UX designer bringing together strategy and aesthetics to shape meaningful product moments.

A UI/UX designer bringing together strategy and aesthetics to shape meaningful product moments.

LEONZHANG

Personal Profile
(SECTION — 01)
Product Designer
Personal Profile
Product Designer
Personal Profile
Product Designer

Human Centered

Multilingual Collaboration

End-to-End Design

Global Experience

Women
Women
Women

Craft intuitive, aesthetically refined, and cross-cultural experiences for users worldwide.

Featured Projects
(SECTION — 02)
DESIGN EXPLORATION
© Featured Projects
DESIGN EXPLORATION
Featured Projects
DESIGN EXPLORATION

These works capture my pursuit of balance between function and aesthetics.
Each project reflects an effort to shape experience, emotion, and visual language with nuance.
I hope these pieces reveal the possibilities and impact of thoughtful design

EXPERTISE
(SECTION — 03)
Design Skill
EXPERTISE
Design Skill
EXPERTISE
Design Skill

Services

Precise

Structured

Focused

Visual Language

01

UX/Research

I uncover real user needs through qualitative and quantitative research, translating insights into clear and reliable design directions.

02

APP/Web UI

I design clear, intuitive, and visually refined App and Web interfaces, shaping seamless experiences through thoughtful structure and interaction.

03

Brand Identity

I build clear and cohesive brand identities through systematic visual language, spanning color, typography, and overall style.

04

Motion Design

I use motion to enhance hierarchy, feedback, and emotional clarity, balancing rhythm, detail, and performance for fluid experiences.

05

Illustration

I create expressive, cohesive illustrations that build emotional connection and add warmth and personality to products.

06

Gen AI

I integrate AI image generation into my workflow to efficiently explore concepts while maintaining design intent and aesthetic control.

01

UX/Research

I uncover real user needs through qualitative and quantitative research, translating insights into clear and reliable design directions.

02

APP/Web UI

I design clear, intuitive, and visually refined App and Web interfaces, shaping seamless experiences through thoughtful structure and interaction.

03

Brand Identity

I build clear and cohesive brand identities through systematic visual language, spanning color, typography, and overall style.

04

Motion Design

I use motion to enhance hierarchy, feedback, and emotional clarity, balancing rhythm, detail, and performance for fluid experiences.

05

Illustration

I create expressive, cohesive illustrations that build emotional connection and add warmth and personality to products.

06

Gen AI

I integrate AI image generation into my workflow to efficiently explore concepts while maintaining design intent and aesthetic control.

UX/Research

I uncover real user needs through qualitative and quantitative research, translating insights into clear and reliable design directions.

UX/Research

I uncover real user needs through qualitative and quantitative research, translating insights into clear and reliable design directions.

APP/Web UI

I design clear, intuitive, and visually refined App and Web interfaces, shaping seamless experiences through thoughtful structure and interaction.

APP/Web UI

I design clear, intuitive, and visually refined App and Web interfaces, shaping seamless experiences through thoughtful structure and interaction.

Brand Identity

I build clear and cohesive brand identities through systematic visual language, spanning color, typography, and overall style.

Brand Identity

I build clear and cohesive brand identities through systematic visual language, spanning color, typography, and overall style.

Motion Design

I use motion to enhance hierarchy, feedback, and emotional clarity, balancing rhythm, detail, and performance for fluid experiences.

Motion Design

I use motion to enhance hierarchy, feedback, and emotional clarity, balancing rhythm, detail, and performance for fluid experiences.

Illustration

I create expressive, cohesive illustrations that build emotional connection and add warmth and personality to products.

Illustration

I create expressive, cohesive illustrations that build emotional connection and add warmth and personality to products.

Gen AI

I integrate AI image generation into my workflow to efficiently explore concepts while maintaining design intent and aesthetic control.

Gen AI

I integrate AI image generation into my workflow to efficiently explore concepts while maintaining design intent and aesthetic control.

Experience
(SECTION — 04)
DESIGN JOURNEY
Experience
DESIGN JOURNEY
Experience
DESIGN JOURNEY

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Man On The Chair

Design Strategy

Thoughtful Craft

Global Products

Professional Practice

Gate

2025.3 - present

Senior Product Designer

Remote

Tencent

2020.1 – 2025.1

Senior Product Designer

Shenzhen

Tata

2019.5 – 2020.1

UI Designer

Beijing

NKN

2018.4 – 2019.4

UI Designer

Beijing

Zebra Craft

2017.3 – 2018.3

Visual Designer

Beijing

Gate

2025.3 - present

Senior Product Designer

Remote

Tencent

2020.1 – 2025.1

Senior Product Designer

Shenzhen

Tata

2019.5 – 2020.1

UI Designer

Beijing

NKN

2018.4 – 2019.4

UI Designer

Beijing

Zebra Craft

2017.3 – 2018.3

Visual Designer

Beijing

Gate

2025.3 - present

Senior Product Designer

Remote

Tencent

2020.1 – 2025.1

Senior Product Designer

Shenzhen

Tata

2019.5 – 2020.1

UI Designer

Beijing

NKN

2018.4 – 2019.4

UI Designer

Beijing

Zebra Craft

2017.3 – 2018.3

Visual Designer

Beijing

Man Side Pose
Woman Sofa
Pool Area